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The Elevator Pitch Designed to End Poverty

As purveyors of all things elevator, from our access lifts to elevator etiquette, we always take an interest when we hear of any innovation related to lifts. Sometimes this interest can lead us into some wonderful places, such as the topic we looked it through our brand new infographic, relating to how long it would take you to reach certain planets in our Traction 600 elevator. By the same token we are also met with great pieces of innovation and even some heart warming tales, our latest news covers both.

As part of the Mashable Social Good Summit, 64 people have been invited to share their ideas through a rather unique format… the facade of an elevator where they are captured on a TV screen for the room outside to view, while they discuss what their company are doing to help end poverty and how the MasterCard Centre for Inclusive Growth can help with their cause.

Gone in 60 Seconds

True to the cliché ‘elevator pitch’, these people are given 60 seconds to explain their use of the money, with MasterCard donating $500 to Data Kind with each pitch. Data Kind are an organisation who use data to help end poverty and promote social good. During the first day alone, donations reached a wonderful $32,000.

Regardless of the money made, it is also a fantastic opportunity for many charities and organisations to network, allowing them to build on the event and take some useful contacts into their future endeavours. The Vice President of Digital Marketing at MastardCard agreed, stating that, “The Priceless® Elevator pitch allows you and your idea to connect with other individuals.” Each pitch was even recorded for sharing on the LinkedIn of the MasterCard Centre, allowing the videos to further reach out to a wider range of people internationally.

At Axess2 we love that they’ve turned a novel idea based on the elevator pitch phenomenon into a genuinely inventive way of making money for some fantastic causes. We wish each person who’s pitched the best of luck with their future endeavours and can’t wait to look through some more of the pitches.

If you’re interested in having a look at some of the excellent causes, then don’t forget to click their LinkedIn. If, however, you are looking for a lift to conduct your elevator pitches in – or, more commonly, to enable your access needs – then don’t hesitate to get in touch. You can contact us on 01200 405 005, where our friendly team will be awaiting your call.

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